Purposeful Change — Results with Soul

the leadership circle profile

Your challenges keep growing.
What about your leaders?

The leadership system your leaders need to succeed

"Simon has made a significant difference to me, both personally and professionally. His insight, presence and support have had a lasting impact on how I lead."
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Does This Sound Familiar?

  • Ambitious internal goals and challenging external environment require a step-change in how your leaders lead, not just incremental tweaks
  • The paradox of reducing cost and growing the business at the same time is difficult for leaders to navigate
  • You want to build a leadership culture of proactiveness, agency and individual responsibility but more often than not, you seem to get the polar opposite

A Unique Solution

The leadership circle profile is a powerful 360° leadership assessment that helps leaders and their teams map the invisible leadership patternsthat shape their response to their environment. It provides a rigorous, evidence-based mirror of how leaders are experienced — particularly under pressure.

At its core, LCP distinguishes between Reactive and Creative leadership.

Reactive patterns

Often intensify under pressure — control, perfectionism, over-functioning, caution.

Creative leadership

Integrates results with relationship — clarity of direction, authenticity, collaboration and systems thinking.

"What I love about Purposeful Change is how they help people change for the better. They give us the tools and support we need to be our best selves, to grow, be creative and find our purpose."

Diagnostic Rigour

The Leadership Circle Profile measures:

  • How leaders deliver results
  • How they build relationships
  • Which Reactive tendencies may be limiting impact
  • The strength of Creative leadership capacity
"When tough issues arise, the leader now shows genuine concern rather than pushing straight to solutions."

From Insights to Habit

OUTWARDSI explore the world beyond my fears, assumptions and judgements
INWARDSI reflect on myself to understand how I've changed
ONWARDSI experiment with new ways of being that enable greater positive impact

Our work is structured around a simple cycle: experience, reflection and experimentation. We design deliberate experiences and provide practical tools so new mindsets and behaviours translate into repeatable action.

The Results

At the individual level, leaders gain:

  • Clear visibility of blind spots and overused strengths
  • Insight into how they show up under stretch
  • A focused development agenda

At the collective level, profiles reveal:

  • System-wide reinforcement patterns
  • Cultural tendencies under pressure
  • Where leadership behaviour may be slowing enterprise performance

From Insights to Change

An illustrative three-phase implementation of the Leadership Circle Profile:

Phase 1Individual Insight
Phase 2Team Integration
Phase 3Embedding & Measurement

Phase 1: Individual Insight

  • LCP Profile and 1:1 Coaching
  • Surface reactive patterns under stretch
  • Clarify how each leader's behaviour impacts decision flow and empowerment
  • Establish personal ownership & commitment

Phase 2: Team Integration

  • Share aggregated insights at Executive level
  • Identify collective reinforcement patterns
  • Make explicit patterns shaping escalation and control
  • Agree clear shifts in leadership norms (e.g. decision rights, escalation, ownership)

Phase 3: Embedding & Measurement

  • Introduce missions & accountability loops
  • Integrate development into real business challenges
  • Track shifts from reactive to creative leadership over time
  • Re-measure to evidence behavioural and cultural movement
"The leader is much calmer under pressure and less reactive. It creates a more focused, constructive environment. Even in high-pressure moments, his responses are more measured and considered."

About Purposeful Change

Purposeful Change is a global learning and behaviour change consultancy that unlocks the potential of people and organisations through transformative experiences.

We design and deliver immersive learning experiences, culture change programmes, and large-scale events that provoke fresh thinking, ignite new mindsets, and drive meaningful action.

With a core base in the UK and a faculty spanning over 40 countries and 20 languages, Purposeful Change partners with organisations including Microsoft, HSBC, Deutsche Telekom, Shell, L'Oreal and Nike to create lasting change at every leadership level.

"Purposeful Change have been instrumental in my own personal development and career progression. The small coaching moments, confidence building advice and reassurance are all part of this. My own facilitation, and the confidence I have found to do this, are in large part down to observing and learning from Simon and his team do their work."
Work with us
Purposeful Change global faculty map

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They listened, they noticed, they challenged their assumptions, and strategy emerged, not from data-laden slides, but from the messy, emotional complexity of human experience.

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My creativity was forged in a turbulent childhood, shaped by constant moves and the need to adapt quickly.

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Business Transformation leaders, Purposeful Change, support people to navigate complexity and deliver results with soul.

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They listened, they noticed, they challenged their assumptions, and strategy emerged, not from data-laden slides, but from the messy, emotional complexity of human experience.

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Return-to-office (RTO) policies remain one of the most divisive issues in the workplace today.

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Ready to map your leadership patterns?

The Leadership Circle Profile gives leaders the clarity they need to grow — and gives organisations the data to drive lasting cultural change.

Start the conversation