Purposeful Change — Results with Soul

the shift

The behavioural change engine that just works.

"It was one of the most insightful courses I have ever been on in my 20+ years' career. I can see this being a big game changer."

Shift is built for leaders who need more than inspiration. It gives people tools, practice and a shared language that travels back into everyday work.

Talk to us about the shift
The Shift programme brochure
Back to Leadership Programmes

Does This Sound Familiar?

  • Change fatigue hitting your people who have 'heard it all before'
  • Good intentions vanish under pressure as old habits return
  • Leaders struggle to energise teams through transformation
  • You're doing more with less and still not moving the needle
  • Everyone is pulling in different directions with little progress

Award-Winning Solution

The shift turns your leadership and cultural priorities into everyday behaviours. It's fast, virtual, and delivers change at scale.

Our methodology:

  • Fully virtual yet deeply human
  • Future-oriented, inspires hope
  • Achieves real change through "missions" people actually do
  • Flexible – fits any topic or focus area
  • Proven with Microsoft, Shell, Nike, HSBC, L'Oréal, Coop and more
"This has been an enlightening experience, truly. I've learned so much about myself and tons about my colleagues too. We are a stronger team by far."
"This is the best course I've taken in my organisation."

How It Works

VirtualKick-OffSession

Virtual Missions

#1
#2
#3
#4
VirtualClosing

2–3 months

"I joined because I was feeling stuck in my work. I was in a burnout phase and hoped this might help with a reset. It did."

Sample Programme Themes

These are central themes around which the programme is designed. We pick and shape these from the outset to align with your organisation's strategy and change priorities.

Strategy Execution
Navigating Complexity
Decision Making
Managing Change

Sample Programme Content

Growth Mindset
Personal Triggers
Asking for Feedback
Exploring Values
Finding Purpose
Finalising the shift

Case Study

Brandon Hall Group HCM Excellence Award Leadership Development Gold 2025

We worked with a global energy company to create an award-winning 8-week virtual programme called "SHIFT – Living Learner Mindset to Unlock Performance."

It was created to equip participants to let go of old mindset limitations and achieve extraordinary results. Its core purpose was to deepen the knowledge of the "Learner Mindset" at scale, helping employees adapt, increase the culture of learning, and ultimately boost safety and performance outcomes across the organisation.

1,400Participants
6Continents
All MajorBusiness Units
8.98Net Promoter Score
79 → 82Learner Mindset Score
Significant Increasein Daily Application
"I realised that a shift in my perspective may help bring out things I love more in my professional life. This illuminated and identified my purpose. So great."

Purposeful Change Wins Brandon Hall Group Excellence Award for Innovative Leadership Development

Purposeful Change, the business transformation consultancy specialising in culture and leadership development, has been recognised on the global stage with a Gold Brandon Hall Group Excellence Award in the category Best Unique or Innovative Leadership Development Programme.

Find out more
Brandon Hall Group HCM Excellence Award Leadership Development Gold 2025

Purposeful Change in the news.

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Meet the Founder: Simon Lamb, founder of Purposeful Change talks Creativity, Leadership and Business Success

My creativity was forged in a turbulent childhood, shaped by constant moves and the need to adapt quickly.

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Cultivating Thriving Cultures: A Conversation with Simon Lamb

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They listened, they noticed, they challenged their assumptions, and strategy emerged, not from data-laden slides, but from the messy, emotional complexity of human experience.

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TRT World

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Meet the Founder: Simon Lamb, founder of Purposeful Change talks Creativity, Leadership and Business Success

Meet the Founder: Simon Lamb, founder of Purposeful Change talks Creativity, Leadership and Business Success

My creativity was forged in a turbulent childhood, shaped by constant moves and the need to adapt quickly.

Cultivating Thriving Cultures: A Conversation with Simon Lamb

Cultivating Thriving Cultures: A Conversation with Simon Lamb

Join us for an inspiring conversation with Simon Lamb, founder and CEO of Purposeful Change and co-founder of Meaning.

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Inner Voice and Life's Meaning: A journey of Rediscovery, Healing, and Meaningful Impact

Simon Lamb - Just A Convo With Ginger Joe #4

Simon Lamb - Just A Convo With Ginger Joe #4

Just A Convo, With Ginger Joe

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What kind of leadership is needed today?

Forget everything you thought you knew about leadership and organisations.

When is work therapy?

When is work therapy?

We brought back one of our most popular guests this week: Simon Lamb, founder of Purposeful Change and expert in the human side of organisational transformation.

Top 10 value-add hacks to boost employee engagement (and mistakes to avoid)

Top 10 value-add hacks to boost employee engagement (and mistakes to avoid)

Business Transformation leaders, Purposeful Change, support people to navigate complexity and deliver results with soul.

The hidden habits of Happy workplaces

The hidden habits of Happy workplaces

Simon Lamb reveals ten small shifts that don't just lift morale – they unlock productivity, creativity and lasting business results.

Why HR's future lies in organisational development

Why HR's future lies in organisational development

They listened, they noticed, they challenged their assumptions, and strategy emerged, not from data-laden slides, but from the messy, emotional complexity of human experience.

Return to Office vs Flexible Working

Return to Office vs Flexible Working

Return-to-office (RTO) policies remain one of the most divisive issues in the workplace today.

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Happiness at Work

Celebrate Happiness Happens Month with science-backed and soul-aligned ways to bring more joy into your work life.

Simon Lamb Guest Q&A for New Business Magazine Winter Edition

Simon Lamb Guest Q&A for New Business Magazine Winter Edition

New Business sits down with Simon Lamb, founder and CEO of Purposeful Change, who has over 20 years of experience in organisational development and cultural transformation.

TRT World

TRT World

TRT World – 'Business News': Is AI a force for good?

Meet the Founder: Simon Lamb, founder of Purposeful Change talks Creativity, Leadership and Business Success

Meet the Founder: Simon Lamb, founder of Purposeful Change talks Creativity, Leadership and Business Success

My creativity was forged in a turbulent childhood, shaped by constant moves and the need to adapt quickly.

Cultivating Thriving Cultures: A Conversation with Simon Lamb

Cultivating Thriving Cultures: A Conversation with Simon Lamb

Join us for an inspiring conversation with Simon Lamb, founder and CEO of Purposeful Change and co-founder of Meaning.

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Inner Voice and Life's Meaning: A journey of Rediscovery, Healing, and Meaningful Impact

Simon Lamb - Just A Convo With Ginger Joe #4

Simon Lamb - Just A Convo With Ginger Joe #4

Just A Convo, With Ginger Joe

What kind of leadership is needed today?

What kind of leadership is needed today?

Forget everything you thought you knew about leadership and organisations.

When is work therapy?

When is work therapy?

We brought back one of our most popular guests this week: Simon Lamb, founder of Purposeful Change and expert in the human side of organisational transformation.

Top 10 value-add hacks to boost employee engagement (and mistakes to avoid)

Top 10 value-add hacks to boost employee engagement (and mistakes to avoid)

Business Transformation leaders, Purposeful Change, support people to navigate complexity and deliver results with soul.

The hidden habits of Happy workplaces

The hidden habits of Happy workplaces

Simon Lamb reveals ten small shifts that don't just lift morale – they unlock productivity, creativity and lasting business results.

Why HR's future lies in organisational development

Why HR's future lies in organisational development

They listened, they noticed, they challenged their assumptions, and strategy emerged, not from data-laden slides, but from the messy, emotional complexity of human experience.

Return to Office vs Flexible Working

Return to Office vs Flexible Working

Return-to-office (RTO) policies remain one of the most divisive issues in the workplace today.

Happiness at Work

Happiness at Work

Celebrate Happiness Happens Month with science-backed and soul-aligned ways to bring more joy into your work life.

Simon Lamb Guest Q&A for New Business Magazine Winter Edition

Simon Lamb Guest Q&A for New Business Magazine Winter Edition

New Business sits down with Simon Lamb, founder and CEO of Purposeful Change, who has over 20 years of experience in organisational development and cultural transformation.

Ready to shift your leadership culture?

The shift turns good intentions into daily behaviours. Fast, virtual, and proven at scale. Let's talk about what it could do for your organisation.

Start the conversation